So as we are always trying to share with our patrons the most juicy and valuable info for living LIFE, our essay “Recorrecting Visual Imbalance” highlights that like many health issues, myopia is actually something we can work to reduce, if not cure, by our own life habits. The prescription eyeglass industry doesn’t want you to know this, as its a 100 billion dollar a year monopoly by basically one company called Luxottica which owns Ray-Ban, Essilor, Persol, Oakley, LensCrafters, OPSM, Sunglass Hut, Apex by Sunglasshut, Eyemed, Pearle Vision, Sears Optical, Glasses.com, Onesight, and Target Optical with the express aim of selling lenses to their customer base at the most inflated markups in all of commerce.

Article in the Week which dives a bit more into this - https://theweek.com/articles/784436/secretive-megacompanies-behind-glasses

Higherside Chats Discussion which peels a bit more of this ugly scab back - https://www.thehighersidechats.com/jake-steiner-ending-myopia-the-deceptive-eye-care-industry-active-focus/

Jake Steiner’s website - https://endmyopia.org/

***Here’s the secret sauce company held from being mention directly in the essay which is called Payne Glasses. They take the “pain” out of paying exorbitant overpriced fees for eyewear by being a smaller company outside of the Luxottica monopoly. We recently ordered multiple pairs of glasses from them and we’re incredibly impressed with the quality for such reasonable prices. They are based in Pittsburgh, Pennsylvania and service the USA and Canada.

For you international folks out there, please advise if you have more information on this subject related to how this works in your neck of the woods.